“Authority content.” “Longform content.” “Skyscraper content.” Years ago, the strategies that worked for small online businesses — due largely to how SEO worked at the time — revolved around quantity. But tons of stuff has changed back then. In the SEO world, early 2016 brought a new study from guru Brian Dean, with a sample […]
This Major Delusion Stops Would-Be Entrepreneurs From Ever Making a Single Dollar Online
Are you one of those people who’s toyed with the idea of starting an online business for years, but never actually gotten started? Chances are, it’s not because you’re not knowledgeable enough. You’ve probably hit that “content saturation” point where blogs, newsletters, and other fresh content in the “how to make money online” niche isn’t telling […]
Get More Engagement Than Ever Before With This 2018 Marketing Trend
Who’s your target audience? Chances are, the answer to that question is broad enough that there isn’t necessarily one single answer to that question. Let’s say you sell nootropics (health supplements designed to boost cognitive performance). Some of your potential customers are just now finding out that nootropics are a thing that exists. Others are […]
Use This Smart Strategy To Keep Customers Coming Back Again and Again
Some products are usually a one-time purchase, especially big ticket items in categories like electronics and appliances. So if you’re in the ecommerce space, and focusing on products of that nature, most of your resources are probably directed toward new customer acquisition. (How often do you buy a refrigerator or a top tier gaming PC?) […]
3 Affiliate Marketing Myths That Keep Entrepreneurs from Making a Profit
It can be surprisingly hard to find genuinely good information about affiliate marketing. There are good resources out there — like Nichehacks, where this excerpt comes from. But you’ll find tons of awful, confused, and outdated advice floating around out there in forums, blog posts, reddit posts, and more. So a lot of people hold some inaccurate […]