Advertising and marketing take time, energy, and money. Sometimes, ecommerce entrepreneurs don’t have enough of all three of those things to really focus in on driving traffic and making sales. Between sourcing products, handling financials, maintaining your website, and other things you have to do to run an ecommerce business, you might already be overloaded, […]
4 Critical Things Affiliate Marketers Need to Remember to Avoid Disaster
Everyone talks about how affiliate marketing can change your life when you start making big money. But what happens when the cash stops flowing? Affiliate marketing can be feast and famine sometimes. After all, you’re usually at least partly dependent on someone else’s platform — Google, Facebook, what have you. There are things that could […]
Don’t Let This Myth About Influencer Marketing Stand in the Way of Making Serious Money
There’s a huge misconception about influencer marketing, and it stops a lot of businesses from trying this potentially lucrative strategy. It’s the idea that influencers are really just in it for the money. This causes two problems. One is that business owners assume they don’t have enough of a budget to find interested micro-influencers. In […]
How to Find The Perfect Micro-Influencer for A Massive Marketing ROI
The universal accessibility of Internet publishing and social media has created a new class of public figures called “micro-influencers.” And in the process, it’s made the concept of celebrity sponsorships attainable for even the smallest niche brands. You may not be able to get Paris Hilton to vouch for your product, but there are tons […]
Get More Out of Influencer Marketing: 4 Simple Ways to Track & Measure ROI
Influencer marketing is definitely en vogue right now in the digital marketing world. If you’re like most entrepreneurs and small business owners, you’ve probably considered trying it out for yourself. Social media, blogging, Youtube, and other online communication tools have created a new class of public figures known as “micro-influencers.” They’re not quite celebrities, but […]