With little public discussion or knowledge, Google has tacitly started rolling out a new addition to local search — One with big ramifications for local businesses of all kinds that rely on organic search traffic for customers and sales. Google’s calling it the “AdWords Home Service Ad” pack, and it takes up a lot of […]
Looking for Freelancers? Here’s How to Attract Top Talent
Sooner or later, you’ll start running out of time to handle every single aspect of your business. It’s a common problem for affiliate marketers, but it can happen to other online businesses, too. It’s common for solopreneurs to DIY just about everything at first, but you only have so much energy and time. Plus, there […]
This Smart Facebook Ad Strategy Transforms Brand Awareness into Sales, Fast.
Modern social media is a multi-channel affair. Years ago, people kind of stuck primarily to one site. Platforms like Myspace and Facebook offered tons of features under one virtual “roof”: photo sharing, text-based blog content, link sharing, instant messaging, and more. And, they were using one type of device. Specifically, laptops and desktops. Sure, there […]
6 Critical Things Smart Marketers Are Doing to Prep for Cyber Monday
The holidays are just around the corner, and you know what that means: Black Friday is coming at us fast. So is its 21st century companion, Cyber Monday. It’s the biggest online shopping day of the year, and it’s time to start getting ready if you sell products online. Deals, coupons, discounts, humor, and even […]
This Easy DIY Accessory Is Surprisingly Popular — Not to Mention Profitable
You’ve probably seen them around here and there, especially if you’re into either crafting and DIY stuff, or any of a huge number of TV and comic book fandoms. They’re little enamel lapel pins. And they’re experiencing a surge in popularity. People collect them, and usually, it’s related to a specific niche. They’re pretty easy […]