With over 7 million users active every month, Instagram is the number one platform for visual content. It’s also a place where most users are actually very engaged. It’s owned by Facebook, meaning if you want to run ads there, you can set them up through Facebook’s own ad management tools. There are some niches […]
This Underused Type of Facebook Ad Converts Like Crazy
Facebook’s massive user base, sophisticated audience targeting options, and high ad engagement have made it the most popular marketing tool among all the social media networks. There are tons of options you can choose from when it comes to targeting, ad placement, campaign goals, and ad format. Once you find something that works well, you […]
Out of Ideas? Try These 5 Creative Ideas for Fresh Video Content
It’s hard to come up with fresh new content ideas, especially in certain niches and industries. Once you’ve exhausted your best ideas, most relevant keywords, and frequently asked customer questions… You may start feeling a little pressed for ideas. If you’re not using video content yet, why not start? Video is just as important as […]
These 5 Trends Are Shaping the Future of Ecommerce
Online retail is always changing and evolving, and the future of buying things online may end up looking pretty different from what we’re used to today. With ubiquitous mobile browsing, new innovations like Alexa and Google Home, new developments in the way we use the internet are making their mark on ecommerce. If your online […]
Make More From Each Customer With This Smart Sales Strategy
For very young businesses, finding new customers is paramount. And once the business is more mature, its owner or marketing department is still on the hunt for more new leads. But after a point, it’s actually more cost effective to focus on the customers you already have. If you can keep them coming back for […]