When it comes to digital marketing, paid search ads are a perennial staple for companies of all shapes and sizes. Google’s Adwords platform is largely responsible for making it the massive, successful industry titan it is today. With PPC (pay per click) ads on a search engine, you can reach tons of people who are […]
3 Critical Product Page Features That Can Make or Break a Sale
If you’re running an online store, each product you sell should have its own unique product page. A great product page can seal the deal and make a sale, but unfortunately, a lot of shops out there have pages that are honestly kind of lackluster. Sometimes the image quality isn’t great. That’s a problem when […]
Flex Those Profits With This $10 Billion Fitness Niche Market
Fitness niches are always pretty evergreen. There will always be people trying to get in shape or stay in shape, making it a great option for enterpreneurs. There are a lot of different exercise programs out there. There’s yoga, circuit training, powerlifting, Soul Cycle, and more. But one of the most popular over the last […]
2 New Ways to Connect With Customers on Snapchat
Although Instagram still reigns supreme as the top photo sharing app, its rival Snapchat is still going strong. Many brands have had quite a bit of success finding creative ways to use this innovative platform to connect with customers through smart, savvy content marketing. A while back, Snapchat officially introduced advertising options. Recently, they’ve expanded […]
Here’s What Entrepreneurs Get Wrong About Content Strategy
When you start an online business, you need to market it. And for many entrepreneurs, this means getting into content marketing. Blog posts, photos for social media, infographics, and video are great ways to connect with the right audience. But before you start creating the actual content, you need a plan. This is where a […]
