You wouldn’t think that someone in their 50 would be the best candidate for buying a franchise. But as the economy keeps pushing the retirement age up, more older Americans are considering franchise options:
In Two Minutes or Less Here’s How to Position Your Personal Brand
After defining your brand the next step naturally is to focus on position. Positioning is often overcomplicated due to a lack of understanding what it really means. Positioning is a state of who you are not necessarily what you do. This will allow you to get into your customers thoughts, while getting a better position for your brand planted firmly in their mind.
Keep Your Rock-Star Talent with These Steps
Competing to hire rock star talent is nothing new but the realization that compensation is not always the key to happy employees is a newer one. Instead of just giving out raises you should focus on the following tips to keep the talent in your business:
Use Social Media as a Recruiting Tool and Maximize Your E-Sources
What are your favorite social media platforms to refer to when you’re looking for qualified job applicants?
Social media has changed how we interact online, with terms like “bookmarking” websites or adding a “friend” on Facebook. With Groupon revolutionizing how we consume and Twitter transforming how we read our news we start to see these new aspects pouring over into our everyday lives.
Figure Out Your Personaltiy to Choose the Right Franchise
If you are thinking of becoming a franchise owner you will want to choose the right one for your personality. Most people consider other aspects like finances, franchise locations and rules but never really think about it fitting with their personality. By becoming self aware of your personality type it is easier to see if you can fit the franchises requirements.
