Many of us have read a ton of articles that discuss and offer suggestions on how to write better headlines, opening sentences, or subheads, for example. Most smart marketers would agree that these are all important lessons to remember, but it’s vital not to assume that copywriting techniques can only improve content by holding a […]
Copywriting
Copywriting Techniques to Start Converting Like a Pro
Whether a person is a complete novice or expert copywriter, working on copywriting skills is an excellent way to build a business and get more conversions. Many techniques never go out of style and can help sharpen copywriting. Keep reading about a variety of methods to master effective copywriting and start converting like a pro! […]
4 Sneaky Psychology Hacks Almost Guaranteed to Increase Sales
Have you noticed that most people don’t like being sold to? It’s human nature. We’re so used to being sold to every moment of every day that people put up a psychological resistance. Often without even realizing it. Which obviously makes it a bit more challenging to get people to pull out their wallet and […]
Copy Isn’t Converting? It’s Probably Because of These 2 Super Common Copywriting Mistakes
If you’re writing copy, you’re doing your darnedest to make it as compelling as possible. But you might be going about it the wrong way. It’s tempting to hype up the product or service you’re selling. That’s natural. But if you praise it too much, without offering some evidence or concrete data to back it […]
This One Critical Factor is the Key To Emails That Actually Make Sales
Struggling to make any money from your mailing list? You’re not alone. You spend hours trying to craft the perfect messages, only to get lackluster click through rates and hardly any sales at all. It’s just not working. This usually comes down to a copywriting issue, specifically a matter of your strategy. There’s a question […]