Creating content for social media can be challenging sometimes. Different platforms call for different approaches and different formats, and it’s not the same as writing copy for a landing page or a sales page. To get engagement, you need great content. But how do you create it? It’s important to consider the specific platform you’re writing […]
Copywriting
6 Smart Shortcuts to Authority Content: How To Write Like A Real Expert In Just About Any Niche
Some people choose a niche based on something they already know about, but at the same time, a lot of people don’t. Sometimes, the niches with the most money making potential are something you don’t really know anything about. The thing is, you have to write content anyway. So basically, you’re going to have to […]
This New Tech Breakthrough Will Revolutionize Content Strategy
Big data and AI are everywhere these days, and content marketing is no exception. As machine learning continues to evolve, and the amount of detailed consumer data available to marketers expands exponentially, smart marketers are leveraging this newfound intelligence to hone and optimize the strategies behind their content. “Content intelligence” is something that draws on […]
Not a Pro Writer? This Powerful Online Tool Fixes Grammar, Style, and More
If you have a monetized blog or an affiliate site, you’re probably writing your own content. Eventually, once you start bringing in some revenue, you can consider outsourcing it. But the thing is, writing services aren’t cheap — at least, not good ones. What if you’re not much of a writer? Not everyone is. Plenty […]
4 Easy Mistakes Businesses Make on the ‘About Us’ Page That Turn Off Potential Customers
Just about every website has an “About” page. Writing them is actually harder than it might seem at first glance. What exactly are you supposed to say? How long should it be? It’s easy to neglect your About Us page. It’s really not a key “money page” on the majority of websites, and although it […]
