To build your email list, you need to offer something of genuine value to your audience. For the most part, unless someone really, really loves your brand, they’re not going to give out contact information or subscribe to your newsletter unless they get something in return. The go-to strategy is usually to offer some kind of […]
List Building / Lead Generation
Swipe These 6 Winning Emails from Top Ecommerce Brands
Behavioral targeting is a staple of email marketing strategy for brands of almost every kind. It’s simple. When a user takes an action, they automatically receive a certain kind of email. Not only does the automation aspect make it a whole lot easier to stay in touch with customers, But tailoring emails based on behavior […]
Discover This Creative New Way To Capture More Emails and Built a List
There are tons of little freebies you can offer people in return for their email address. Ebooks, white papers — you know the drill. Offering something informational that’s of value to your audience is a tried and true strategy… But writing up an ebook might not be something that’s universally applicable to every single business. […]
This Unusual Technique Gets Tons of Email Subscribers Fast
Despite what people might tell you, LinkedIn is alive and well. If you’re running a freelance business, an agency, or anything else that involves marketing to other businesses, it’s a fantastic way to connect with the right people. It can also become source of new leads for your email list. Anna Vital, the founder of […]
3 Reasons Smart Entrepreneurs Are Podcasting
There are many media you can use online to create and distribute great content that keeps your audience engaged. But along with blogs, video, infographics, and other common forms of content, there’s another option that people tend to overlook: podcasting. Podcasts are more popular than you might think. They can be ideal for workouts or […]
