If you’re selling a service — whether as an individual contractor, or as a small agency — you may find yourself spending a bit too much time seeking out new clients. What you really want to do, is have your clients come to you. You need a lead generation strategy. Depending on your target audience, […]
List Building / Lead Generation
This Popular Lead Generation Tactic is Dying. Here’s How to Stay Ahead of the Game
Building an email list can be a challenge. Your audience already subscribes to tons of newsletters, most of which probably sit unread in their Promotions folder in Gmail. So to convince them to subscribe, you have to offer something of value. For years, the go-to strategy has been gated content. We’ve been using value-packed ebooks, […]
Use This Easy 5-Step Email Sequence to Make the Sale
Email is one of the most profitable ways to promote your affiliate links. That much is well known, but how exactly do you even go about that? Obviously, you can’t just bombard people with constant sales pitches every hour of every day. That’s a good way to get most of your audience to unsubscribe. But […]
6 Irresistable Lead Magnets For Growing a Profitable Email List
Your email list is your personal key to the door that leads to profit. Sure, there are many places you can reach out to someone and make a sale — your website, a paid Facebook ad, a clever tweet — But email is one of the most reliable digital marketing channels there is. For that […]
5 Things Successful Sales Emails Have in Common
It’s no secret: email marketing works. It may seem old-fashioned in 2017, but at the end of the day, everyone has email — from gen Z teens to their Baby Boomer grandparents. And people check that email regularly, giving brands a great opportunity to make a connection. But as you can imagine, not all sales […]
