Magento is an open source ecommerce platform, and although it’s got a bit more of a learning curve that some competing platforms like Shopify, it’s still one of the most popular tools for setting up an online store. If you’re using Magento for your own ecommerce business, there are a bunch of different secondary tools […]
List Building / Lead Generation
This Surprising Marketing Trend Gets MASSIVE Engagement
There’s a surprising marketing channel that’s working well for brands in a bunch of different industries right now. It’s not Snapchat. It’s not Instagram. It’s not even social media. It’s SMS marketing, as in SMS text messages. These days, SMS sometimes feels almost antiquated. But the fact is, people do still use it, at least […]
Email Campaigns Not Taking Off? This Common Issue Might Be the Problem
If your open rates aren’t what you wish they could be, the problem could be something pretty simple. It’s not necessarily a matter of audience targeting, or headline copy, or timing, or anything else that complicated. It might actually be that most of the emails on your list are basically dead ends. You may have […]
Get Tons of Traffic in Just 7 Days With This Simple 5-Step Strategy
Twitter can be a great source of traffic, but it can be hard to get a handle on it. It’s a place where messages move fast, and a typical tweet has a half-life measured in hours, not days or weeks. So how do you leverage the platform’s popularity to bring in targeted traffic and, ideally, […]
3 Smart Ways to Make Money with Ebooks
Can you really make money selling ebooks? If you write well, that might sound pretty appealing. Find a niche you know about, crank out a few ebooks, sell them, make a profit. Pretty easy, right? Well, not really. You have to market and promote your books, too. So if you don’t already have a pre-existing […]