Years and years ago, content marketing was a revolutionary new development in the business world. It was an exciting, innovative new approach that would go on to change the way we think about marketing. Over the course of just a couple of years, content marketing evolved from a fresh new innovation, to the dominant industry […]
Blogging, Content, Article & News Sites
Keep Them Coming Back: How to Build Brand Loyalty in a Social Media Following
Every business needs one thing: customers. So naturally, this is a matter of concern for solopreneurs. Sometimes, “customers” are people who buy something that you’re selling them directly. If you’re running an ecommerce shop or offering info products, you want to entice people to buy from you. In other cases, it’s not quite so straightforward. […]
Ready for Cyber Monday? Here’s One Critical Thing Entrepreneurs Forget About the Biggest Online Shopping Day
The fall equinox is behind us now. Our kids are back in school, and the weather outside is slowly getting crisp and cool. It’s autumn. And you know what that means: The holidays are just around the corner. And for entrepreneurs, one of the most important days in the holiday season is Cyber Monday. It’s […]
Get More Traffic and More Engagement With This Simple 5 Step Content Planning Process
If your business has a blog, you’re probably putting out a ton of content. After a while, things can get a little unwieldy. So it’s best to have some idea from the outset of how you want to structure your content. In a recent blog post, Hubspot — a SaaS company that blogs prolifically — […]
This Vital Mindset Shift Paves the Way to Business Success
Are you a mathematically minded kind of person? If not, you could be overlooking a lot of really important information that could impact your business. Growing up, math was always a love-it-or-hate-it thing. Some people take well to numerical information, and it’s something they learn pretty quickly. Some of them even perceive a kind of […]