Short on content ideas? It happens to pretty much everyone who creates content. When your list of topics starts running dry, one way to drum up some fresh ideas is to use keyword research. Keyword research is about more than just SEO. Even if you’re not particularly concerned about optimizing for organic search traffic, keyword […]
Blogging, Content, Article & News Sites
10 Clever Ways to Revitalize Outdated Blog Content
If your business uses blog content as a major part of your inbound marketing strategy, then chances are, you’re publishing on at least a weekly basis. Once your site’s been live for a few years, those weekly posts add up. You can end up with a ton of content on your site. For the most part, that’s […]
The Surprising Secret to Search Marketing Success
Search engine marketing (SEM) has been a mainstay of digital marketing for a very long time. In fact, this nascent marketing subdiscipline has its origins in the mid to late ’90s, before the name Google became basically synonymous with “web search.” Both SEO and PPC can be solid, reliable sources of traffic and sales for […]
Here’s How One Marketer Got 58% More Traffic In Just 3 Days
Neil Patel is what you might call a “marketing guru.” He’s built an incredibly strong personal brand for himself through his content strategy. He regularly publishes helpful blog posts, videos, and podcasts for fellow marketers and entrepreneurs. A lot of his content revolves around his own experiments, as he tries out new ways to drive […]
How to Get More Mileage From One Great Content Idea
Every now and again, you’ll come across a great content idea that ends up being a serious blockbuster. The usual approach is generally to focus on creating a comprehensive longform blog post, which can become one of your most important pieces of evergreen content. But why just create one post out of an idea, if […]
