A lot of companies put most of their focus on sales. After all, that’s the end goal. Sales mean revenue, and hopefully, revenue means profit. It’s something with a pretty direct impact on the bottom line. It can be tempting to ignore broader, more long-term aspects of business development, focusing instead on selling. But while […]
Blogging, Content, Article & News Sites
4 Website Mistakes That Trip Up Entrepreneurs
While many solopreneurs do come from a web design background, that’s not true for everyone. For people who aren’t particularly technical, creating a website is something that can have a bit of a learning curve to it. To start, you’ll need a domain name and web hosting. These are places where it’s all too easy […]
7 Clever Social Media Post Ideas for Small Businesses
For small businesses, social media marketing can be one of the best ways to attract and engage new customers. But to do that, you’ll need to post pretty regularly, sometimes even more than once per day. Eventually, you’ll find yourself running low on ideas. You’ll need something interesting to post, other than links to your […]
Valued at $10B, This Surprising Health & Beauty Niche Is Ripe For The Taking
Women have used beauty products for a very, very long time. At least since the days of ancient Egypt. It’s one of those niches that’s basically perennial. The products themselves might change, and the look women go for can change as well. But people will always buy products that make them look more attractive. Obviously, […]
How Much Is That Content Really Worth? How to Measure Content ROI in 6 Simple Steps
The return on investment (ROI) you get from any given piece of content can be notoriously hard to measure. Content is something that needs a significant investment, whether it’s in the form of your own time, or money to pay someone else to create it. So naturally, you want to make sure you’re getting a […]
