There are many media you can use online to create and distribute great content that keeps your audience engaged. But along with blogs, video, infographics, and other common forms of content, there’s another option that people tend to overlook: podcasting. Podcasts are more popular than you might think. They can be ideal for workouts or […]
Blogging, Content, Article & News Sites
This Common Mistake Drains an Advertising Budget. Here’s How to Fix It
Paid traffic through Google or Facebook is a great way to drive traffic to your site. But once you’ve convinced your readers to click on the link, where exactly are you sending them? If it’s your homepage, we’ve got some bad news. It’s a fairly common rookie mistake to send paid ad traffic to your […]
3 Simple Tricks For Figuring Out Exactly What an Audience Wants
While your customers’ search queries are important for on-page and off-page SEO, that’s far from the only way that this data comes in handy. With tens of thousands of searches happening every second, Google has access to vast amounts of data. Keyword research tools aren’t the only way you can find information about what your […]
The ‘Perfect’ Niche: A New Way Of Thinking About Selecting Profitable Niche Markets
People like to say “follow your passion.” Everyone has something they’re really interested in and passionate about, whether it’s a social cause, a hobby, or something else entirely. Your personal passions can seem like a pretty logical place to start looking for business ideas. It’s something you know a lot about, and you probably have […]
This Facebook Ad Strategy Gets More Eyes On Blog Content
Creating great content is only 20% of the battle. Every marketing blog loves to talk about how important it is to have quality content, but the biggest challenge in content marketing isn’t the process of creating the content itself. It’s promotion. Once you have content, you have to get it out there and get it […]