There’s a lot of talk about ‘authority sites’ vs. ‘niche sites.’ And quite a bit of confusion as well. Can a blog be an authority site? Can a site be ‘niche’ and also an ‘authority?’ And does being an authority mean you have to be an expert? The short answer to the last question: no. […]
Blogging, Content, Article & News Sites
Writing is Hard. Here’s 5 Bad Writing Habits a Lot Of Us Should Try to Break
Nobody’s perfect, myself included at the top of the list. Especially when it comes to writing. A while back, I had a tremendous ‘LOL moment’ when one observant reader pointed out one of my own blunders! I had shared an article about 7 worthless words to stop using in your writing, one of them being […]
Stop Using These 7 Worthless Words When Writing Anything
Some words are merely filler. Remember in school when assignments had minimum word counts? In order to hit some arbitrary number, sentences would be packed full of useless words until we reached our quota. As a result, your paper got longer, but not better. In business, and especially marketing, that’s the wrong approach. Especially in […]
Here’s 4 Examples of Irresistible Content That Can Be Copied and Implemented in Any Industry
How do we get people to click? It’s a question all marketers wrestle with. Ask 50 different people and there will probably be 50 different responses. Obviously, there are a number of factors to consider: the platform, your audience, traffic source, etc. But at the heart of the matter is relevance. It’s crucial to understand […]
3 Cutting Edge Marketing Trends to Embrace Now, Or Else…
Wouldn’t it be nice to have a crystal ball that tells us exactly what to do? Of course it would. Sometimes, paying attention to important trends is the next best thing. When we pay attention to what some of the massive companies out there are doing, it shines a light on what’s possible. It helps us […]
