Despite what people might tell you, LinkedIn is alive and well. If you’re running a freelance business, an agency, or anything else that involves marketing to other businesses, it’s a fantastic way to connect with the right people. It can also become source of new leads for your email list. Anna Vital, the founder of […]
Email Marketing
3 Reasons Smart Entrepreneurs Are Podcasting
There are many media you can use online to create and distribute great content that keeps your audience engaged. But along with blogs, video, infographics, and other common forms of content, there’s another option that people tend to overlook: podcasting. Podcasts are more popular than you might think. They can be ideal for workouts or […]
3 Clever Ways to Use Email Lists for Facebook Ad Targeting
Building an engaged audience from nothing is no small feat. When your business is brand new, it can seem like an almost insurmountable hurdle. How do you get your content and your products in front of people? Facebook ads are a great way to do this. It’s essentially the world’s top social media platform, and […]
Keep Customers Hooked With These 2 Simple Psychological Principles
Marketing is all about psychology. To really make a connection with someone, to bring your brand into their consciousness and make sure it stays there, it helps to understand what makes them tick. Marketers have been leveraging basic psychological principles and tendencies for decades, and in the digital age, a psychologically informed approach can still […]
Looking For Leads on Autopilot? Try Using This System..
If you’re selling a service — whether as an individual contractor, or as a small agency — you may find yourself spending a bit too much time seeking out new clients. What you really want to do, is have your clients come to you. You need a lead generation strategy. Depending on your target audience, […]
