With a digital world that is continually growing, it becomes harder and harder to hold their attention. If the content is not relevant to an audience’s needs, they won’t stick around. And if they won’t stick around, that means a site will have a harder being successful. To better attract customers — which is a […]
Online Advertising
6 Creative Social Media Ad Hacks That Will Double Website Sales
Running a successful ad campaign on any successful social media channel can increase conversion rates, how many website visitors are checking out a site, and a brand’s overall success. But getting ads to succeed on social media sites and knowing what type of ads to run can take money and time. It’s impossible to know […]
5 Audience Targeting Strategies From Digital Marketing Experts
No matter the industry, every business faces challenges from time to time. One of those challenges is competition and figuring out the right strategies to implement. Online businesses experience competition that comes from a variety of angles which can make it difficult for online companies to use the right messaging to reach their audience. As […]
How to Profit by Selling to a Gen Z Audience
With all the focus on the millennial generation, it’s easy to ignore the vast potential of another up-and-coming group of consumers. In fact, the generation referred to as “millennials” consists of people born between the late 1970s and the early 2000s, give or take a few years. That means they are not really particularly young […]
This Little-Known Website Is Awesome for Traffic, Brand Awareness & More. Here’s How To Use It!
Whether the goal is traditional brand-building for a business, or cultivating a personal brand, most marketers have caught on to the fact that answering customers’ questions is a great way to get positive exposure. One great way to do that has been flying under the radar: Quora. Quora’s not one of those sites that’s a […]
