Just because someone makes it to your website, that doesn’t mean they’re going to stick around. A lot of online business struggle with a high bounce rate, as potential customers pop in, take a look around, and then leave as quickly as they came. In some cases, there’s a problem you need to fix that’s […]
Online Advertising
Here’s How This Marketer Ranks #1 in YouTube for a Super Competitive Keyword
Whether you’re trying to rank in a Google search, or you’re trying to rank your video content on Youtube, there are some search queries where being on the first page is a tall order. One of the best examples of such a ridiculously high-competition keyword is “SEO.” Most people wouldn’t even try for that, even […]
How to Choose the Right Ecommerce Platform for a Profitable Online Store
If you’re looking to start an online business, ecommerce can be a solid choice. Whether you’re dropshipping — that’s when someone else handles logistics for you, and you source from retailers like AliExpress — Or you’re creating and selling a product of your own, there are a lot of online stores out there that are […]
Snapchat Advertising Just Got Easier: How to Use Their Brand New Tool
For a few years now, advertising on Snapchat using video was kind of a pain in the neck. In terms of user experience, vertical video is a no-go on Facebook and Youtube. But on Snapchat, it’s a must. This left marketers needing to create brand new content especially for Snapchat, or to spend a bunch […]
4 Facebook Mistakes That Even Professional Marketers Make — And How to Avoid Them
There are good Facebook posts, but for every one of those, there are tons of others that fall flat. There’s a high probability that the vast majority of Facebook posts from businesses don’t get any engagement at all. What makes the difference between posts that engage, versus posts that are ignored? Even professional social media […]