It hasn’t been that long since Facebook changed their layout and presentation. Now we are starting to see Twitter follow their lead. Did you like the section that goes over how to further customize your tweets?
Online Advertising
Improve Your Pay-Per-Click Campaigns with These 7 Tips
Most mistakes with pay-per-click come from small companies undermining their campaigns. PPC works through programs like Google AdWords and Facebook Ads. There is an agreed upon amount on how much they are willing to pay for their ads to appear in certain places. These places are targeted specifically to gain more exposure and create more traffic. It may sound simple enough but there are a lot of aspects and details that go into PPC. Believe it or not, a lot of people are still not tracking their ROI, which makes it almost impossible to decide on a proper budget. What other aspects does not tracking your ROI affect when it comes to PPC and marketing in general?
Infographic Design Do’s and Don’ts
Better designs and the ability to bring advanced concepts to life will always be in demand when focusing on the Internet. One of the best ways to stay on trend and master a good marketing design is a detailed graphic that relays all the important information in few words and informative images. This marketing innovation […]
A Google AdWords Beginner’s Guide
If you are finally ready to take your small business online, you should learn about AdWords. It is a type of PPC or pay-per-click that lets you advertise on Google. It may be a little different than regular advertising but is usually less expensive. Google provides better targeting then you can find on your own simply due to their control and involvement with the Internet. After checking out this article, is the last section on bidding for keywords able to simplify this process for you? Your feedback is greatly appreciated.
Mobile Optimize Your Website with These 10 Questions
We could probably all admit a little obsession with our smart phones simply because they make our lives easier. This makes mobile marketing even more inciting for business owners of any size. So just make sure that the images are not too large for some phones to support or too small to actually click on or see. Making sure your site works seamlessly on all mobile devices will keep you from loosing out on a lot of business. What other factors do you feel are important when optimizing your site for mobile marketing?
