Google Adwords can be a very profitable advertising platform for small businesses. But unfortunately, not all keywords are accessible to small players. In any given niche or industry, there’s a good chance that some of the keywords with the highest search volume, and potentially the most moneymaking potential, are incredibly expensive per click. So in […]
Online Advertising
3 Simple Steps One Small Town Pastor Used to Make Millions From Facebook Ads
Nicolas Kusmich was a pastor. He’s a small-town kind of guy. Like most clergymen, he was making a modest salary of about $30,000 a year. That was before he got into Facebook ads. Today, he’s a successful consultant that manages over $9 million of total ad spend for big-name companies. He’s a masterful Facebook marketer. […]
This Massive Facebook Marketing Mistake Makes Sales Numbers Plummet
Having trouble gaining traction on Facebook? It might be because of the kind of content you’re posting. People go on Facebook to connect with friends, family, co-workers, and sometimes, brands. What they don’t go there for is a sales pitch. Today’s consumers are turned off by blatantly sales-oriented content, which they perceive as being spam. They don’t […]
Win More Customers With These 3 Powerful Facebook Ad Templates
Facebook’s world-class advertising tools make it simple to build an ad completely from scratch. But sometimes, too many options can be overwhelming instead of helpful. Where do you even begin? One way to approach this is to use a trial and error process, uncovering what works and what doesn’t by trying different options and seeing […]
6 Simple Steps to Getting Clicks & Sales with Google AdWords
It may not be the only name in the game, but Google AdWords is practically synonymous with PPC advertising. If you’re not using it, you may very well be missing out on tons of sales. If people Google it, AdWords is probably profitable. It’s been around since 2000 — that’s over 17 years! — and it’s powered […]