Facebook is incredibly important for marketers and entrepreneurs. So when they introduce a major change, it’s big news. Recently, Facebook added a brand new feature, called the Explore Feed. This acts as a kind of alternative to the main News Feed, helping users to find new content. One of the key things about the Explore […]
Online Advertising
With This Smart Strategy, LinkedIn Ads Can Be a Goldmine for Entrepreneurs
If you’re like a lot of entrepreneurs, LinkedIn ads might be something you hadn’t really given a second thought. Isn’t that place a ghost town? Does anyone actually use LinkedIn — other than, you know, when they’re actively job hunting. The truth is, it’s a more active place than you might think. If your company targets a […]
Check Out These Shocking Statistics Before Spending Money On Snapchat Marketing
Everyone’s talking about Snapchat lately. It’s the hot new thing the kids are all using these days, isn’t it? Instagram actually added features specifically because Snapchat pioneered them — in particular, the “Stories” feature. So if you’re targeting young millennials or a Gen Z audience, you’d think hooking up with some top Snapchat influencers would […]
The Innovative Visual Content Format That Audiences Love to Share on Social Media
Everyone loves a good infographic. They’re visually appealing and often charming, offering a straightforward visual representation of even the most complex information. They’re a great way to format a step by step guide, present the latest statistics, and more. But what if there was a way to make the concept of the infographic even better? More […]
This Surprising New Strategy Will Change the Way Entrepreneurs Think About Vanity Metrics
You’ve been told it over, and over, and over again. A million blog posts, videos, ebooks, and online courses have all chanted the same refrain in unison: “Don’t let yourself get wrapped up in vanity metrics. They’re totally useless and don’t mean anything.” And to some extent, that’s definitely true. A lot of numbers that […]