There’s a reason why influencer marketing works so well: their audiences trust them. In just about any niche, there are influencers. These are people with substantial online followings. They might be Instagrammers, Youtubers, bloggers, or something else entirely. What they have in common is a sizeable sphere of influence. This can vary significantly, from big-time […]
Making Money Online
The One Thing Marketing Copy Desperately Needs to Be Successful
Is your ad copy missing something? Chances are, it just might be missing a crucial component that can make or break a campaign. It’s a unique value proposition. Do you have one? Ads and marketing materials need a value proposition. What does your product or service do for your customers? You need something specific. Don’t […]
Popular on Social Media? Here’s How to Leverage That for Maximum Profit Potential
So you’ve got a Facebook page or an Instagram account, and it’s flourishing right now. Maybe it’s for yourself, or maybe it’s for a niche, a fandom, or a particular aesthetic. When you’ve got tons of followers on social media, and engagement to match, you’d be crazy not to find a way to monetize it. Building […]
This Simple Problem is the Single Biggest Reason Businesses Fail
Most small businesses fail. It’s unfortunate, but it’s true. There are multiple reasons for this, one of which is that they’re not always founded by someone with expertise in running a business. You could call that the E-myth effect. But there’s another huge reason why businesses fail, and it’s common with startups and online businesses. […]
Use This Simple Trick and Watch Twitter Shares Skyrocket
Twitter gets some flak these days, but it’s still one of the top social media platforms. In certain niches and industries, this is especially true. And when someone with influence tweets something, it can spread like wildfire. It might not “go viral” in a big, global sense, but it can definitely become “niche viral.” But […]
