Your business’s Facebook page isn’t just for cultivating brand awareness. You can also use your organic social media presence to drive sales directly. When it comes to Facebook marketing, most of the focus is usually on their paid advertising platform. But your page itself is also something you can optimize to drive sales, and that […]
Making Money Online
Make Facebook Ads More Powerful With This Simple 3-Step Strategy
Stories get people engaged. Narrative is how we make sense of the world around us, and storytelling is probably as old as our species. Because it’s so closely intertwined with our cognition as a whole, storytelling is a powerful tool for marketers. There are many opportunities to tell stories about your brand online, and one […]
Want More Followers on LinkedIn? Try This Smart Publishing Strategy
LinkedIn isn’t perfect for every business. But if you’re marketing primarily to other businesses, it can be an indispensable marketing tool that shouldn’t be overlooked. A while back, the platform introduced LinkedIn Pulse, an easy and convenient way to publish content on LinkedIn. You can use Pulse as part of your own content marketing strategy, […]
How to Profit from Ecommerce — Without the Normal Headaches
It’s a well known fact that eCommerce can be incredibly profitable. There are tons of small niche brands out there making a killing by selling products online, whether they’re purchased in bulk and private labeled, or custom manufactured. On the surface, running an online store might sound kind of daunting. Between paying for and ordering inventory, […]
The ‘Perfect’ Niche: A New Way Of Thinking About Selecting Profitable Niche Markets
People like to say “follow your passion.” Everyone has something they’re really interested in and passionate about, whether it’s a social cause, a hobby, or something else entirely. Your personal passions can seem like a pretty logical place to start looking for business ideas. It’s something you know a lot about, and you probably have […]
