Short on ideas for great Facebook ads for an eCommerce business? The great thing about Facebook advertising is that their targeting options are super flexible. You can find all kinds of ways to segment your audience and deliver the right messages to the right people at the right time. Some of these options are pretty […]
Making Money Online
The Real Truth About Influencer Marketing
You’ve probably been hearing a lot about influencer marketing lately. It’s hitting a popularity peak, and in the digital marketing world, everyone’s talking about it. If you follow the major blogs in this space, you’ve probably noticed this. It’s not that much of a new idea. Celebrities have been advocating for brands for a long time […]
This Massive Niche Market Is Worth $1 Trillion — And It’s Ripe for the Taking
Yes, you actually did read that headline right. There’s a rising niche right now that really is worth over one trillion dollars. Not billion, trillion. “Baby boomers” are called that for a reason. They were born during a time when people were having a lot of kids. As a result, they’re a very large generation of […]
The Surprising Truth About Audience Attention Spans
It’s tempting to think that most consumers have the attention span of a typical goldfish. After all, they’re constantly bombarded with so many stimuli. Every time they open their Twitter app, or check out Facebook on their lunch break, they’re confronted with a nearly endless stream of content, each post vying for their attention. So, […]
This Little-Known Website Is Great for Traffic, Brand Awareness, and More. Here’s How To Use It.
Whether you’re building a traditional brand for your business, or you’re cultivating a personal brand for yourself, you’ve probably caught on to the fact that answering your customers’ questions is a great way to get yourself out there. There’s a great way to do that, which most people generally overlook: Quora. It’s not one of […]