There are only so many stories in the world that can be told. Narrative structure is something that is very deep-seated and intrinsic to human psychological and social experience. You’ve probably heard of Joseph Campbell’s concept of the “Hero’s Journey,” most likely in the context of its influence on Star Wars. Compelling stories follow a few […]
Making Money Online
Don’t Post a Facebook Video Ad Without Doing This First
People use a mix of different kinds of devices to watch video content and browse Facebook. Sometimes, they’re on a laptop, especially during the workday. But they also browse on their phone a lot, and many consumers also have a tablet at home for evening reading. If you’re running video ads on Facebook, or publishing video […]
Local Businesses Beware — This Seedy Strategy Lets Competitors Sabotage Unsuspecting Companies
Most local businesses have some form of competition. That’s a healthy part of any economic market. But what if your competition isn’t exactly as honest or ethical as you are? Your Google My Business page is one of the most important things you need to have. It’s crucial that you provide accurate NAP info (name, […]
Try This Powerful Template for Great Blog Content That Content Customers Will Love
Every business needs a blog, and online stores are no exception. But when you’re running an ecommerce business, it can be hard to come up with fresh new blog post ideas. Some ideas for posts can be pretty obvious, but over time, it gets harder and harder to brainstorm fresh new concepts you haven’t already […]
Selling on Amazon? Avoid These 3 Major Pitfalls That Trip Up New Sellers
If you’re selling a product online — whether it’s a physical product or an ebook — you just about have to be on Amazon. There’s no way around it. Even if you have a beautiful website of your own that showcases all your awesome products, people in a buying mood will often to straight to Amazon first. […]