What do you do when you want to buy a certain type of product online? You probably Google it. For ecommerce sites, SEO can be an important part of a well rounded digital marketing strategy. If you can rank for the right searches — the ones that reflect commercial intent — you can make tons […]
Making Money Online
Get More Traffic and More Engagement With This Simple 5 Step Content Planning Process
If your business has a blog, you’re probably putting out a ton of content. After a while, things can get a little unwieldy. So it’s best to have some idea from the outset of how you want to structure your content. In a recent blog post, Hubspot — a SaaS company that blogs prolifically — […]
Get Noticed on Facebook: When to Post for Maximum Visibility
Social media platforms tend to have “peak times” when they’re the most active. This varies from platform to platform, too. Tumblr tends to be active in the evenings, while peak Reddit hours are eight to eleven AM on weekdays. So what about Facebook? When is the best time to schedule posts? Different studies have come […]
7 Surprising 2017 Facebook Stats That Marketers Should Know
Even today, in 2017, Facebook is the king of social media platforms. The majority of adults who use the Internet have a Facebook account, even if they don’t use it regularly. Between the sheer size of Facebook audiences, and their state of the art user tracking, paid Facebook ads can be a gold mine for smart marketers. […]
Facebook Ad Costs on the Rise? This Little-Known Issue Might Be the Reason Why
Did you know that Facebook ‘s been cracking down on landing pages lately? If your reach has been lackluster recently, this might be why. Most advertisers direct clicks from their Facebook ads to a landing page. The nature of the CTA can vary — sometimes the landing page is selling something directly, sometimes it’s for […]
