Founded in late 2012, this online publishing platform has gained a lot of traction since its introduction. A lot of people use this platform as either their primary blog — you can set up a custom domain name with it — or they syndicate some of their content on the site. Ever heard of Medium? […]
Making Money Online
4 Email Marketing Mistakes That Waste Tons of Money
Email is a prime linchpin for modern digital marketing campaigns. It’s so effective, and there’s such a wide body of evidence that demonstrates that efficacy, that you’re clearly leaving a lot of money on the table if you’re not investing in email marketing for your business. But there’s a lot of strategy involved, meaning there are a […]
Why Businesses Shouldn’t Be Looking For More New Customers
Enterpreneurs often end up focusing on bringing in new customers. After all, you’re probably starting from zero, so there’s a period of time where that’s the number one priority. But eventually, you might want to switch gears. There’s a point where gaining more new customers isn’t the most profitable way to spend your marketing budget anymore. Instead, […]
3 Sneaky Social Media Strategies for Ethically Spying on Competitors
How do you beat the competition at their own game? First, you have to understand them. What are they doing? Is it working? If so, why? If not, what are they doing wrong? Do they have any weak points where you know you can do better, creating gaps where you can move in and carve […]
The Truth About Twitter in 2017: Does It Really Matter Anymore?
Is Twitter dead? This once groundbreaking social media platform is a decade old at this point. You might not have even been a legal adult yet when Twitter made its debut back in the late 2000s, when smartphones were barely even a thing yet. Even its format is a little dated at this point. That […]
