When it comes to web copywriting, headlines are everything. This was true to some extent in traditional media as well. But online, there are more ads, headlines, and images vying for our attention than ever before. It’s arguably harder to stand out in someone’s Facebook feed than it is in the pages of a newspaper […]
Sales Optimization & Copywriting
This Helpful Tool Keeps Customers On A Website Longer
Just because someone makes it to your website, that doesn’t mean they’re going to stick around. A lot of online business struggle with a high bounce rate, as potential customers pop in, take a look around, and then leave as quickly as they came. In some cases, there’s a problem you need to fix that’s […]
How to Choose the Right Ecommerce Platform for a Profitable Online Store
If you’re looking to start an online business, ecommerce can be a solid choice. Whether you’re dropshipping — that’s when someone else handles logistics for you, and you source from retailers like AliExpress — Or you’re creating and selling a product of your own, there are a lot of online stores out there that are […]
The Surprising Key to Building A Successful Ecommerce Brand
Out of all the places where someone can get a product recommendation… People trust their friends and family more than anything. But surprisingly, research indicates that 84% trust online reviews just as much. Whether someone got a recommendation from a friend, or whether they read a review online, the bottom line is that online shopping is, […]
No Budget? No Problem! How to Grow A Business Without Spending a Fortune
For most people, one of the biggest barriers to starting a business is a lack of capital. That’s part of what makes online businesses so appealing — in most cases, you don’t need a whole lot of capital to get started. For example, starting a niche affiliate site can cost under $50. You just need […]