Instagram Live is the world-leading social media platform’s latest new addition to their app’s functionality. It means that users, including brands, can broadcast live video to their friends and followers. And it’s already getting incredibly popular with the platform’s userbase. You may already be experimenting with live social media video broadcasts. Both Youtube and Facebook […]
Social Media
3 Clever Ways to Feature Products in Content Without Being Salesy
The advent of online content marketing was something that revolutionized the world of PR, marketing, and advertising. With audiences becoming increasingly annoyed with intrusive and invasive advertisements, and with ad block and video services like Netflix hampering old-school display ads and TV commercials, brands have found a whole new approach. It’s all about inbound marketing […]
Facebook Just Changed Their Algorithm in a Big Way. Here’s What Entrepreneurs Need to Know
Facebook has changed a lot over the years, usually for the better. And recently, they’ve made some substantial changes to their algorithms. Facebook doesn’t show users every single post from every account they follow. Although the newsfeed was originally in chronological order, they stopped doing that a long, long time ago. Instead, it uses complex […]
2 Awesome But Little-Known Content Marketing Tools For Staying Ahead of the Game (And the Competition)
Finding the right content marketing tools can help give you a serious competitive edge, with access to resources and information that no one else has found a way to uncover. There are tons of tools out there that can help make the content creation and promotion process easier, faster, and better. There’s Grammarly for proofreading, […]
How Top Content Marketers Think: 2 Successful Strategies from the Best of the Best
Recently, the Content Marketing Institute teamed up with MarketingProfs to conduct an annual research study: B2B Content Marketing 2018: Benchmarks, Budgets, and Trends—North America. Sponsored by online video platform Brightcove, this year’s survey was conducted back in June and July. Now, they’ve completed the study, publishing an exciting new set of up to date statistics […]
