Facebook offers a variety of format options for ads, but most companies end up using the same kinds of ads and layouts for just about everything. You might not have even realized you could use video ads on the platform, but you actually can. Video ads are particularly helpful if you’ve got a decently sizeable […]
Social Media
3 Off-the-Beaten-Track Ideas for Multimillion Dollar Online Businesses
Ever since the internet went mainstream in the ’90s, people have been finding new ways to use this technology to start businesses and make money. There are a lot of ways to make money online, and over time, strategies have changed. Most people would agree that monetizing a blog through ad revenue alone is a lot harder […]
These 2 Big Brands Are Killing It With Live Video. Here’s What We Can Learn From Them
Years ago, streaming video started taking the place of TV broadcasts. No longer at the mercy of someone else’s broadcast schedule, we were free to watch just about anything we wanted on demand. But lately, live video’s been making a comeback. Today, it takes place over Youtube, Instagram, and Facebook, and small businesses and bored […]
Get More Traffic and More Engagement With This Simple 5 Step Content Planning Process
If your business has a blog, you’re probably putting out a ton of content. After a while, things can get a little unwieldy. So it’s best to have some idea from the outset of how you want to structure your content. In a recent blog post, Hubspot — a SaaS company that blogs prolifically — […]
Get Noticed on Facebook: When to Post for Maximum Visibility
Social media platforms tend to have “peak times” when they’re the most active. This varies from platform to platform, too. Tumblr tends to be active in the evenings, while peak Reddit hours are eight to eleven AM on weekdays. So what about Facebook? When is the best time to schedule posts? Different studies have come […]
