For most people, one of the biggest barriers to starting a business is a lack of capital. That’s part of what makes online businesses so appealing — in most cases, you don’t need a whole lot of capital to get started. For example, starting a niche affiliate site can cost under $50. You just need […]
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How to Reach Gen Z: 2 Critical Things Entrepreneurs Need to Know
You see a ton of stuff in the media about millennials. Although they’re usually frame as a youthful demographic, the truth is that millennials are starting to hit their 30s. They’re not teens or college kids anymore. Today’s young people, particularly teens, fit into a new generation category that’s been dubbed “Generation Z.” They’re getting […]
How To Find the Competition — And (Ethically) Steal Their Content Strategy
Content marketing is huge right now, and there’s a good reason for that: it works. Your own business needs a content strategy, and if you don’t have one, it’s high time you started creating one. Along with keyword research and things of that nature, you’ll need to figure out what kind of content works well in […]
Find Influencers Fast With This Handy Snapchat Tool
If you’re over a certain age, there’s a good possibility you’re not super familiar with Snapchat. After all, the only reason to use a social media platform is because your friends are there. If they’re not, there’s no point. Snapchat isn’t all that widespread among adults over 30, though that’s starting to change. But for […]
How to Host A Winning Podcast Interview
Podcasts are flourishing these days, and if you’re using content marketing to promote your business… It’s a medium that’s definitely worth adding to your arsenal. You can talk about all kinds of things in a podcast, but one of the most popular things to do is to interview an industry expert. When someone comes on […]
