If you’re selling a service — whether as an individual contractor, or as a small agency — you may find yourself spending a bit too much time seeking out new clients. What you really want to do, is have your clients come to you. You need a lead generation strategy. Depending on your target audience, […]
Social Media
This Overlooked Medium Drives Tons of Leads, Sales, and Traffic
“Wow, I really enjoyed that Powerpoint presentation!” — said no one, ever. Or at least, it feels that way. Powerpoint-style slideshows are something we tend to associate with boring corporate meetings. Something you sit through, not something you actively seek out. But surprisingly, when it comes to some topics and industries, people actually do look for […]
4 Kinds of Instagram Posts That Get Tons Of Likes and Comments
For many brands, Instagram is downright indispensable. When used correctly, it can be a very powerful marketing tool. This is especially true for brands that sell B2C products. Apparel, accessories, travel, lifestyle brands, fitness — all of that stuff can see incredible engagement on Instagram. There are a bunch of different types of posts that […]
Short On Ideas? Try These 3 Smart Facebook Ad Strategies
Short on ideas for great Facebook ads for an eCommerce business? The great thing about Facebook advertising is that their targeting options are super flexible. You can find all kinds of ways to segment your audience and deliver the right messages to the right people at the right time. Some of these options are pretty […]
The Real Truth About Influencer Marketing
You’ve probably been hearing a lot about influencer marketing lately. It’s hitting a popularity peak, and in the digital marketing world, everyone’s talking about it. If you follow the major blogs in this space, you’ve probably noticed this. It’s not that much of a new idea. Celebrities have been advocating for brands for a long time […]
