Facebook is one of the most powerful marketing platforms available, and if you know how to use it to its greatest potential, it can be a massive driver of traffic, leads, and conversions. Despite Facebook’s massive potential, many marketers still struggle to make the platform work for them. Whether it’s an issue of targeting, content strategy, […]
Social Media
Elon Musk Doesn’t Mess Around. Here’s How One Twitter Complaint Changed Tesla’s Policy in 6 Days
Social media is a puzzling place. There are many, many great things about it. Like the ability to stay connected with friends and family around the globe. And then there are not-so-great things. Like becoming overdependent/borderline addicted to it. For businesses, it can be their main source of traffic to their website (which is smart, […]
The #1 Social Media Marketing Trend to Conquer Before the Competition Does
Social media is a constant state of flux – always evolving. And so our marketing strategy needs to keep up. But this is one trend that isn’t going anywhere. If you’ve been paying attention, the answer probably won’t surprise you. To put it simply, videos gets lots of eyeballs. And a certain type of video […]
5 Ways to Improve Your Social Media Efforts
We know that social media is a great way to reach people. It’s where people ‘hang out’ online. But reach isn’t everything. Not even close. What’s better than reaching people? How about getting people to convert. Meaning turning them into either leads or sales. A sale is less likely, because people usually aren’t on social media […]
3 Advanced Facebook Advertising Strategies (That Don’t Require Having a Website)
Maybe you don’t have a website (you should). Or maybe you have a website, but don’t get a ton of traffic. Well, if that’s the case, Facebook is making it easier for you to advertise. A quick review: One of the best strategies for advertising on Facebook is to target people who have been to […]