These days, just about everyone is putting out video content. It’s like what blogging was a few years ago. It’s not that it’s just a temporary fad — it’s something that can truly be affective, and in the future, it will almost certainly have real staying power. But just having video isn’t enough. It still has to […]
Video Marketing
Here’s How to Crush it With This Surprising B2B Sales Tool
There’s a whole new world of content to explore — in real time. And B2B brands that are jumping on board are seeing – somewhat surprising – success. Video is huge right now on tons of different platforms, especially Facebook. But you don’t have to stick to traditional video formats like product demonstrations and explainer […]
4 Simple Steps to Optimize a New YouTube Channel
As video content increasingly rivals text-based articles and blog posts in its importance as a medium, brands in just about every niche and industry are publishing regularly to Youtube. If you’re starting a new business — whether it’s a full time thing or a side hustle — one of the first things you might want […]
Don’t Post a Facebook Video Ad Without Doing This First
People use a mix of different kinds of devices to watch video content and browse Facebook. Sometimes, they’re on a laptop, especially during the workday. But they also browse on their phone a lot, and many consumers also have a tablet at home for evening reading. If you’re running video ads on Facebook, or publishing video […]
Running a Facebook Video Ad? This One Key Factor Could Make or Break Success
People love video these days. And for brands of all kinds, a Facebook video ad campaign can be the perfect way to get the ball rolling and start making more sales than ever before. But before you start, there’s something you should know. It’s really, really, really important, and it’s all too easy to overlook. It’s not […]