Driving traffic is a central part of digital marketing as a whole. It’s also one of the hardest parts. Using things like SEO, PPC ads, and social media posts, your goal is to get more eyes on your content — and, of course, on your products. But unless you’re running a Buzzfeed-style site that’s ad […]
Video Marketing
4 Hot Tips for Growth Hacking On Youtube: How to Get Tons of New Followers Fast
Getting people to watch your Youtube videos can feel like an uphill battle. The first step, of course, is to have videos worth watching, but promotion is the hard part. If you’ve got great content, you need to get more eyes on it any way you can. On Youtube, the goal is to build a […]
Avoid These 7 Mistakes That Make Marketing Videos Fall Flat
For content marketers, video has rapidly evolved from something optional that’s nice to have… Into one of the most important forms of online media for brands to spread their message. It’s on par with text-based blogs, and just about every business can benefit immensely from creating awesome videos for their audience. But as with any […]
This Free Tool Creates Pro-Level Videos on a Shoestring Budget
If you’re not already familiar with it, the whole concept of video editing can seem incredibly daunting and complicated. At first glance, it also looks expensive. But slick, professional looking videos aren’t out of reach these days, even for the smallest bootstrapped startup. All it takes is the right software program, and fortunately, there’s a […]
How One Top National Brand Is Killing It On YouTube — And How to Snag Their Strategy
When it comes to branding and marketing, Nike is an example to learn from. They’ve established and maintained an incredibly strong brand that’s a household name, and that’s the product of decades of strategic marketing. Naturally, Nike’s marketing department has kept up with the times, and today, they’re seeing a lot of success on social […]
