Over 90% of business owners report that social media is an essential part of their marketing strategy. For nearly all companies, even those that target baby boomers and seniors, a social media presence is a must have. Of course, that doesn’t mean you need to be on every single platform. In fact, that could hurt […]
Social Media
This One Simple Change on Facebook Builds Trust Instantly
Want to build more consumer trust for your brand? Whether you’re doing personal branding for yourself, or building a business, it’s amazing what a little blue checkmark can do. You might have noticed the grey or blue checkmarks on certain Facebook profiles and business pages. These indicate that the account is verified — that is, […]
Get Tons of Exposure With This Clever Google Technique
Guest posting on other websites is a great way to get more eyes on your brand, while picking up useful backlinks in the process to improve your SEO. But how do you find sites that allow guest authors? There are a few strategies people use for this, but blogger and marketing smartypants Glen Allsop of […]
How to Build a Cult Following on Facebook in 4 Easy Steps
Facebook is more than just a social media platform where you can market your business. The platform’s rise to prominence in the late 2000s and early 2010s was instrumental in massive changes in the way consumers and brands interact with one another. Along with Twitter, Facebook made it possible for consumers to connect with brands […]
4 Hot Tips for Growth Hacking On Youtube: How to Get Tons of New Followers Fast
Getting people to watch your Youtube videos can feel like an uphill battle. The first step, of course, is to have videos worth watching, but promotion is the hard part. If you’ve got great content, you need to get more eyes on it any way you can. On Youtube, the goal is to build a […]