Pretty much every brand is on social media, from stodgy enterprise software companies to bold, youthful apparel brands. But not all of these companies necessarily see equal amounts of success. As much as everyone talks about the power of social media for marketing and advertising, tons of companies just haven’t had much luck getting it […]
Social Media
This Free Tool Creates Pro-Level Videos on a Shoestring Budget
If you’re not already familiar with it, the whole concept of video editing can seem incredibly daunting and complicated. At first glance, it also looks expensive. But slick, professional looking videos aren’t out of reach these days, even for the smallest bootstrapped startup. All it takes is the right software program, and fortunately, there’s a […]
How to Easily Create an Awesome Custom Facebook Cover Photo For Free — No Coding Needed
While Facebook doesn’t give a ton of visual customization options for business pages — unlike MySpace before it, where people ran wild with custom HTML and CSS. But there are still some things you can customize, and one of them is your cover photo. A great Facebook cover photo should appeal to your audience, mesh […]
This Subscription Box Company Transformed A Failing Facebook Ad Campaign Into A Massive Success. Here’s What They Did.
GlobeIn is a unique subscription box company. Each box contains handmade jewelry, home decor, and other products, all of which are handmade by traditional artisans from around the world. The company is dedicated to fighting poverty through job creation and fair wages, and their product revolves around this social message. While they’d tried out Facebook […]
These 3 Facebook Headline Hacks Are a Winning Recipe for Clicks and Traffic
When one of your paid Facebook ads shows up on someone’s newsfeed… It’s got some pretty heavy competition for that person’s interest and attention. Between updates from family and friends, and the many other ads they run into on a daily basis, it’s hard to stand out. Along with images, an ad’s headline is the first […]
