Building an audience is the lynchpin of successful online businesses. It doesn’t matter what kind of business it is. It could be an online store that white labels and dropships products, or a blog monetized with affiliate links, or even a SaaS company. To succeed, you need to reach people. That’s what marketing is all […]
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This Storytelling Secret Keeps Readers On The Edge of Their Seats and Makes Them More Likely to Buy
Audiences are distractable. They have tons of content coming at them from every angle, every time they go online. You only have a limited window of time to get them hooked and firmly capture their interest. Step one is a compelling headline that piques their curiosity. But once they’ve clicked through to your content, there’s […]
Facebook Marketing Made Easy: Any Business Can Turn Browsers Into Customers Using This Smart Technique
A big part of what makes Facebook such a powerful advertising platform, is that it has tons of data on all of its users. This allows for some pretty amazing audience targeting capabilities, which you can use to your advantage to make sure you get your message in front of exactly the right people. One […]
Want to Run a Profitable Contest on Instagram? Be Sure to Know These 4 Things First
Everyone loves free stuff, right? Contests with a great prize can help you cultivate brand awareness, gain brand new followers, and otherwise work on building your brand. Instagram is a social media platform where contests tend to work particularly well. Not only is the prize appealing (if you do it right), but contests also have […]
Use This Expert Storytelling Strategy That Keeps Readers Hooked and Ready to Buy
Stories are central to the experience of being human. Think about it — we organize and interpret the world based primarily on narratives. From events in your own life, to myths or great literature that made you think a little bit differently about the human experience, it all comes down to the idea of the […]