If you had an ad budget of $10 a day, what would you do with it? You might be thinking: Facebook! And you’d be smart to think that. But what EXACTLY would you do with $10/day? If you’re not quite sure, expert digital marketer Molly Pittman has some creative suggestions. In a recent article from […]
Social Media
3 Ways to Use Targeted Facebook Ads to Directly Increase Profits
Facebook is by far the most profitable social media platform that has ever existed, and it’s because of their success selling advertising. And there’s a good reason for this level of astounding success on their part: Facebook advertising works. Their unique targeting capabilities give marketers the opportunity to hone in on highly specific audiences, sending […]
6 Critically Important Facts About Using Hashtags on Facebook From a Marketing Expert
You’ve probably noticed that, like Instagram and Twitter, Facebook allows you to include hashtags in your posts. The value here is that people search and follow hashtags, so including the right ones could get your content in front of the right set of people. Because hashtags play such an important role in content discovery, they’re […]
Not Getting Results on Social Media? 9 Times Out of 10, This is the Problem…
Struggling with social media? You’re not alone. On the surface, social media is a great place to reach out to potential customers. They’re basically where your audience “hangs out” online. Whether you’re targeting upper middle class moms on Pinterest, or urban youth on Twitter and Instagram, social media marketing is capable of bringing you an impressive […]
Not Sure What to Share on Social Media? Here’s 6 Content ‘Themes’ and How to Use Them
Social media is one of the best ways to connect with an audience of potential customers. The right channels can vary, of course. A digital marketing agency might thrive on LinkedIn, while a streetwear brand might see the best results from Twitter and Instagram. Whichever platforms you’re using for social media marketing, there are a […]
