Let’s face it, organic reach on Facebook is dead. BUT, there’s still value in getting more likes. Let me explain. For one, if someone has just stumbled across your page, a higher number of like is going to instantly build some trust. It adds credibility. Secondly, if you have enough fans and engagement on your […]
Social Media
3 Social Media Fails By Businesses That Were So Epic, They Almost Sound Made Up
Social Media has firmly entrenched itself in today’s society, so much that major brands use it as a way to connect with customers. While it can be great for companies, the hyper-connectivity can sometimes backfire. “Social media and the internet don’t make people stupid, they just give people another platform on which they can [expose […]
5 Facts Most People Don’t Know About Facebook Advertising
Facebook is one of the most popular places to advertise online right now for a number of reasons. It’s cheap, you can get hyper-targeted, and it’s where a ton of people ‘hang out’ online – meaning there are plenty of eyeballs to put an ad in front of. But like all forms of online marketing, […]
6 Ninja Ways to Target People on Facebook
We know that mass marketing is dead. Today, it’s crucial to be laser-focused with your advertising. Segmentation is your best friend. The right message in front of the right person at the right time leads to success. Now, Facebook allows you to target people based on how they’ve engaged with your Facebook page. Which is awesome. […]
6 Storytelling Strategies That Grew the Company Peloton 2,829,405% in 2 Years. Seriously.
Take a look at that number. 2,829,405%. Your BS meter is probably off the charts right now. I don’t blame you. I was blown away by that number when I first read it to. But don’t be so quick to dismiss it as hype. This is what can happen when you’ve got a great product […]
