Content marketing is huge right now, but you’d be surprised how many marketers and entrepreneurs are struggling to get it to work for them. We know it can work. We’ve seen the many success stories. But what can you do when you’re just not getting any traction? In most cases, the failure of content marketing […]
Mindset, Strategy & Planning
3 Reasons to Start a Side Hustle Today (Other Than Extra Cash)
It’s not always realistic to quit your job to start your own business. Bills need to be paid, groceries need to be bought, and even if you’ve got some decent savings, you’d be surprised how fast they run out. If you’ve been dreaming of escaping the 9 to 5 grind and working for yourself instead, […]
This Mindset Shift Can Be The Key to Entrepreneurial Success
Entrepreneurs are the kind of people who think and dream big. The kind of people who have ambitious long term goals. And these big, overarching, “10,000 foot view” kind of things are actually really, really important. But they’re not the only factor when it comes to running a business. Lofty goals are worth pursuing, but […]
The Most Successful Companies Aren’t Selling a Product or a Service. Here’s What They’re REALLY Selling.
Entrepreneurs are a diverse group of people, from a ton of different professional background. Not everyone who starts a small business is a salesperson by profession. Maybe you’re a developer, or a blogger, or something else entirely. But when you’re not sure how to approach sales — at a higher-up, abstract, “bird’s eye view” kind […]
High Bounce Rate? These 2 Huge Web Design Mistakes Are Probably To Blame
Web design is about a lot more than just making your site look aesthetically pleasing. That’s not to say that things like color schemes and high quality images aren’t important, because they are. But it’s about more than just visual artistry. The other half of web design centers on user interfaces (UI) and user experience (UX). People […]
