Richard Branson is an inspiration to aspiring entrepreneurs everywhere. Even if you’re in a totally different line of work, like online affiliate marketing or small-scale niche ecommerce, his business savvy and charismatic persona make him a great role model. Two years ago, in 2015, Branson celebrated his 65th birthday. To celebrate, he created the #ChallengeRichard […]
Mindset, Strategy & Planning
This is the Reason a Lot of People Fail (Especially When First Starting Out)
When it comes to running your own business, most people fail. The exact point of failure can vary somewhat. Maybe manufacturing your product costs a lot more than you thought, and you can’t make it profitable without charging prices people don’t want to pay. Or maybe you didn’t do market validation right, and it turns […]
The Future is Here: The Paradigm Shift Smart Marketers Are Embracing
There’s a big shift in progress. It’s already begun, but in the future, we’re going to continue to see this trend grow and develop. It’s the rise of voice search, and for entrepreneurs and marketers, it’s the future. While people will always type in search queries for some things, voice search is quickly becoming ubiquitous. […]
Market Research Has Never Been Easier: Surprising Website Offers Info Not Available Anywhere Else
Market research is essential to any business, regardless of what you’re selling. After all, there’s no point in offering or promoting a product or service if it doesn’t meet a market need or solve a problem that people have. When you’re not a big corporation with a whole department dedicated to market research, you might […]
Here’s Why Being Lazy Just Might Be the Key to Productivity
Whether you work for yourself on a full-time basis, or you’ve got a side hustle going when you’re not at your day job, staying productive isn’t always easy. Sure, there are days when inspiration comes down like a lightning bolt. But the muses may not always smile upon you. Sometimes your well of creativity runs […]