Everyone talks about how affiliate marketing can change your life when you start making big money. But what happens when the cash stops flowing? Affiliate marketing can be feast and famine sometimes. After all, you’re usually at least partly dependent on someone else’s platform — Google, Facebook, what have you. There are things that could […]
Starting A Business
7 Simple Steps to an Unforgettable Brand With a Strong Identity
It’s a crowded marketplace out there. No matter what kind of business you have, and no matter what you’re selling, you’re competing with someone. Remember that competition isn’t just a matter of selling the same products. Your blog content and your Facebook ads are competing for attention with tons of other stimuli in a person’s immediate […]
Scaling a Business? This Key Step in the Process Helps Content Marketing Scale With It
Many small businesses can grow larger over time, even those that are created and operated by just one solopreneur. As your business gets more profitable, you may reach that exciting point when it’s time to start scaling your business. You may find yourself hiring contractors, expanding your selection of products, and otherwise taking your company […]
Get Inspired By These 10 Great Quotes About Leadership
When you make the decision to start a business, you’re placing yourself into a position of leadership. This is true even if you’re a solopreneur, and your company is a one-man show. Maybe you’re one of those people who’s a natural born leader. The kind of person who was student government president in high school, […]
Making the Sale Is Only the Beginning. Here’s How to Keep Recent Customers Engaged
When it comes to most of the marketing and advertising you’re doing for your business, the ultimate goal is making a sale. That’s the holy grail. It’s what you’re after. It’s the fruit of all that hard work you’ve been doing to promote your brand. Chances are, you’ve got a sales funnel set up. So […]