Just about every website has an “About” page. Writing them is actually harder than it might seem at first glance. What exactly are you supposed to say? How long should it be? It’s easy to neglect your About Us page. It’s really not a key “money page” on the majority of websites, and although it […]
Starting A Business
2 Powerful Business Tips from History’s Greatest Entrepreneur
Among history’s greatest entrepreneurs and businessmen, no one stands out quite like Henry Ford. He’s an American icon, the very archetype of what it means to be an entrepreneur. Ford has been an inspiration for business people everywhere since the 20th century. Today, his strategies are seen as a model for innovation, disruption, and how […]
4 Important Pages a Local Business Needs on Its Website
Every business needs a website, and localized businesses are no exception. If you’re running the kind of business where geography matters, and you’re strictly targeting a local audience, you need website copy and content that attract the right kind of audience. There isn’t necessarily a one-size-fits-all template for this kind of thing. A bakery is going […]
4 Smart Reasons to Start a Lifestyle Business
The term “lifestyle business” was coined fairly recently, and it’s kind of hard to find a single, clear definition. It basically refers to a business that’s created by someone not only to sustain a certain income level, but to do so while accommodating the founder’s other lifestyle choices and preferences. Entrepreneurs don’t tend to have a […]
5 Easy Steps to Find Top Talent to Grow a Business
If you’re a solopreneur, your online business is basically a one-man show. It’s a lot of work, and you wear all kinds of hats. But, things get done. As your business grows, you might start finding that you’re running low on time to manage every single thing that needs to be created and managed. Your […]