Facebook, Pinterest, Instagram, Twitter, and LinkedIn. Just about every company has a social media presence on at least two or three of these “big 5” social media platforms. But they’re not the only place to connect with your audience. There are other apps and websites out there in the social media world. They may not be […]
Startups
The Fastest Way to Find Bloggers Who Can Help Promote a Product
For websites of all kinds that are relatively new, outreach is essential. But how do you find blogs in your niche? You have to actively reach out to other websites and publications in your niche. They can help you extend your own reach, by leveraging their pre-existing readers and social media followers. But first, you […]
The Easiest Way for Local Businesses to Get Great Customer Reviews
Reviews matter now more than ever for local businesses. Google takes them into account when deciding whether to show your website in their search results. Plus, reviews are a big deal for customers. Almost everyone looks for reviews before trying a new restaurant, or before choosing a company for things like plumbing or HVAC repair. […]
4 Easy Mistakes Businesses Make on the ‘About Us’ Page That Turn Off Potential Customers
Just about every website has an “About” page. Writing them is actually harder than it might seem at first glance. What exactly are you supposed to say? How long should it be? It’s easy to neglect your About Us page. It’s really not a key “money page” on the majority of websites, and although it […]
2 Powerful Business Tips from History’s Greatest Entrepreneur
Among history’s greatest entrepreneurs and businessmen, no one stands out quite like Henry Ford. He’s an American icon, the very archetype of what it means to be an entrepreneur. Ford has been an inspiration for business people everywhere since the 20th century. Today, his strategies are seen as a model for innovation, disruption, and how […]
