Marketing today requires laser-focus. Mass marketing is dead. It’s all about specialization. The great thing about the internet is it allows people all over the world to connect in a real way. And when you’re running an online business, that connection is vital. And being perceived as an authority in your industry can dramatically impact your […]
5 Ways to Write Attention-Grabbing Headlines
Attention is the new currency. It’s the key to getting clicks. And if you’re cranking out content, you know how important your headline is. So make sure you devote some time to it. This applies to email marketing (subject line) as well as ads. Keep in mind, when you’re crafting your headline, make sure it doesn’t […]
4 Tips for Navigating the Hero’s Journey of an Entrepreneur
Feeling vulnerable? Uncertain? Nobody ever said the life of an entrepreneur would be an easy one. (And if they did, they were lying to you). Maybe you haven’t taken the plunge into full-time entrepreneurship YET, but want to. With so much going on in the world today, on top of running a business, it’s easy […]
4 List Building Tricks to Increase Subscribers
Someone voluntarily signing up to your email list is future money in your pocket. It’s been proven that email is the most effective way to acquire online customers. So when someone subscribes, it’s pretty awesome, right? It’s also a really important thing to focus on. But how do you get more people to sign up? Obviously, […]
3 Crucial Keys to a Winning Content Strategy
Whether you’re just starting or have an established business, this applies to you. People are hungry for content. That’s why they’re glued to their smartphones. Human beings have a deep-rooted desire to learn and grow. So it makes sense that content marketing continues to be one of the most effective ways to build a business. Because you’re […]
