Gary Vaynerchuk gives a great keynote talk at the conference INBOUND 2016. Gary builds businesses. Straight out of college, he took his family wine business and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world’s hottest digital agencies. Along the way he became […]
6 Ninja Ways to Target People on Facebook
We know that mass marketing is dead. Today, it’s crucial to be laser-focused with your advertising. Segmentation is your best friend. The right message in front of the right person at the right time leads to success. Now, Facebook allows you to target people based on how they’ve engaged with your Facebook page. Which is awesome. […]
How to Spread Your Ideas and Make a Massive Impact
Today, people have too many choices, and too little time. So how do you get people’s attention? How do you get your ideas to spread? How do you make a massive impact? And how do you get people to buy? I’ll tell you one thing: it’s not by being ordinary. This brilliant TED Talk by Seth […]
13 Big Brands That Are Crushing it with Content Marketing
Content marketing costs 62% less than outbound marketing. And it generates more than three times as many leads. So it’s no surprise that big brands continue to pour their heart and soul into their content. Wouldn’t you? Since they’ve got gigantic budgets, and you probably don’t, let’s learn from what they’ve done. Here are 13 […]
How to Get Your Marketing Ready for AI (Artificial Intelligence)
Technology is amazing. It’s also rapidly improving. Siri may still not be perfect (or even great), but I bet that won’t last too long. Digital assistants like Siri, Cortana, and Alexa are transforming the way people search for products and services online. The question is: how does that affect your marketing? How does voice search affect […]