Contextual advertising as it pertains to online marketing is an ingenious way to target an individual based on the content that person happens to be viewing. So, for example, if the person is visiting a fishing website, a contextual ad on the side margin of the page they’re on might advertise the latest fishing pole on the market. By understanding contextual advertising and how the ads can be targeted for every individual who views them, you can improve your conversions and your returns.
Ringing in Sales: Tips for This Holiday Shopping Season
Holiday sales online sales hit over 42 billion last year alone. With a 20% projected increase for this up and coming holiday season, there is not better time then now to get started. You are running out of time to put your marketing plan into action with the holiday shopping season beginning in October.
Kick Fear in the Teeth
Becoming an entrepreneur means making the decision to face your fears when starting a business. Anyone in the business knows that fear will either push you towards lasting success, or keep you from it.
Success Essentials: Pre-Filtering Clients
Having things in common with your clients is more important than you think. Simply put, is you share the same needs as your customers, the easier it is to relate with your products and services.
Advice from Moms to Starting Your Own Work from Home Business
Moms are under an immense amount of pressure to raise the kids, take care of the house and juggle a career. Wouldn’t it be nice if you could start your own Mompreneur business and have a career from home?
